Prudential Ride London is just one event that makes the hugely successful festival of cycling. The festival aims to encourage more people to get out and cycle; created as a legacy to the 2012 Olympic Games in London.
Around 20,000 cyclists took part in the 2013 event from London to Surrey, raising money for charity and tackling some of the toughest climbs the route had to offer at Leith Hill and Box Hill. The event inspired 50,000 cyclists to sign up for the 2014 event in just 24 hours. Ride 100 is suitable for recreational and club riders providing a challenge for all involved. It aims to be the biggest charity fundraising cycle event in the world.
Ride London is a partnership between the Mayor of London, London Marathon LTD and SweetSpot Group. The 2013 route took cyclists past some of London’s most iconic landmarks, and through beautiful Surrey countryside. Cyclists are able to ride a modified version of the 2012 road race on closed roads.
The two day event gives cyclists chance to take part in a 100 mile ride as well as watching 150 professional athletes race an extended route later in the day. There are feed stations, toilets, bike hire and medical facilities available as well as a cycling festival held in the Excel Centre with secure parking for riders and many stands for cyclists and spectators to enjoy. The 2014 Ride 100 will return on Sunday 10 August and entries will close once the ballot reaches 80,000.